Exploring Amsterdam and Beyond
Hi, I’m Lily — an Amsterdam-based creative director, writer and photographer sharing curated travel guides and photo journals that highlight authentic, cultural experiences.
Focused on intentional travel, my city guides explore local perspectives and observations through my lens of curiosity and creativity. Follow along to get inspired, see the world, and welcome new discoveries — whether exploring near or far.
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Everything Amsterdam
Destination Guides
Photography
Popular Posts
Best Places to View Cherry Blossoms in Amsterdam
Discover the best parks to photograph cherry blossoms in Amsterdam.
Lonely Planet Feature: Amsterdam Local Flavor
A local’s guide for the best places to eat and drink in Amsterdam. Lonely Planet travel writer Lily Heaton shares her favorite independent cafes, restaurants, bars, and sunny terraces in Amsterdam.
Lonely Planet Feature: Amsterdam's Five Best Independent Shops
Curious about shopping in Amsterdam? Read my latest digital article for Lonely Planet featuring five of my favorite local independent shops in Amsterdam
Amsterdam LGBTQ+ City Guide
Travel writer Lily Heaton curated this Amsterdam Pride City Guide for LGBTQ+ travelers. Discover safe spaces, queer-owned cafes, bars, clubs, and community organizations—created by and for the LGBTQ+ community—plus tips for celebrating alternatives to Pride in Amsterdam.
Black-Owned Amsterdam City Guide
Discover where to eat, drink and shop at diverse Black-owned businesses in Amsterdam. Spend a day supporting Black-owned businesses from restaurants to shops and cultural spaces in Amsterdam.
Amsterdam Walking Tours City Guide
Discover the very best of Amsterdam and explore this amazing city on foot with my Amsterdam Self-Guided Walking Tours!
Amsterdam Conscious Shopping City Guide
Discover sustainable brands and conscious shopping in Amsterdam. Travel writer Lily Heaton curates the Amsterdam City Guide for iAmsterdam Magazine. Discover her top picks for sustainable brands, concept stores, and neighborhood tips in this conscious shopping guide to Amsterdam.
Amsterdam Oost City Guide
Discover the very best of Amsterdam Oost! Explore my favorite places to eat, drink and shop in this diverse neighborhood on the east side of Amsterdam.
Amsterdam West City Guide
Travel writer Lily Heaton shares her local guide to Amsterdam. Discover the very best of Amsterdam West—explore where to eat, drink and shop in this diverse neighborhood. The best places to eat, drink and shop in this diverse neighborhood in Amsterdam Oud-West and De Baarsjes.