Exploring Amsterdam and Beyond

Hi, I’m Lily — an Amsterdam-based creative director, writer and photographer sharing curated travel guides and photo journals that highlight authentic, cultural experiences.

Focused on intentional travel, my city guides explore local perspectives and observations through my lens of curiosity and creativity. Follow along to get inspired, see the world, and welcome new discoveries — whether exploring near or far.

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Black-Owned Amsterdam City Guide

Discover where to eat, drink and shop at diverse Black-owned businesses in Amsterdam. Spend a day supporting Black-owned businesses from restaurants to shops and cultural spaces in Amsterdam.

Lily Heaton 7/10/20 Lily Heaton 7/10/20

Amsterdam Walking Tours City Guide

Discover the very best of Amsterdam and explore this amazing city on foot with my Amsterdam Self-Guided Walking Tours!

Lily Heaton 6/20/20 Lily Heaton 6/20/20

Photo Journal: Black Lives Matter Protest in Amsterdam

Lily Heaton 6/16/20 Lily Heaton 6/16/20

Podcast Feature: Out of Home Amsterdam — Let's Talk About Racism

Check out the Out Of Home podcast for an important discussion on systemic racism and the ongoing #BlackLivesMatter protests.

Lily Heaton 5/29/20 Lily Heaton 5/29/20

Amsterdam Day Trip: Cycling to Het Twiske Nature Reserve

Leave Amsterdam behind and take a bike ride through the countryside for a relaxing day in nature at Het Twiske.

Lily Heaton 4/21/20 Lily Heaton 4/21/20

Photo Journal: Golden Hour Sakura in Amsterdam

Lily Heaton 2/18/20 Lily Heaton 2/18/20

Amsterdam Conscious Shopping City Guide

Discover sustainable brands and conscious shopping in Amsterdam. Travel writer Lily Heaton curates the Amsterdam City Guide for iAmsterdam Magazine. Discover her top picks for sustainable brands, concept stores, and neighborhood tips in this conscious shopping guide to Amsterdam.

Lily Heaton 12/1/19 Lily Heaton 12/1/19

Amsterdam Oost City Guide

Discover the very best of Amsterdam Oost! Explore my favorite places to eat, drink and shop in this diverse neighborhood on the east side of Amsterdam.

Lily Heaton 10/1/19 Lily Heaton 10/1/19

Amsterdam West City Guide

Travel writer Lily Heaton shares her local guide to Amsterdam. Discover the very best of Amsterdam West—explore where to eat, drink and shop in this diverse neighborhood. The best places to eat, drink and shop in this diverse neighborhood in Amsterdam Oud-West and De Baarsjes.